In-Scene Advertising
Sanal Ürün Yerleştirme
Globalde çokça duymaya başladığımız in-scene reklamlar bir sanal ürün yerleştirme teknolojisine dayanıyor. İçerik üreticilerinin videolarına entegre olurken alt bant, sunu sunar ve logo entegrasyonu gibi geleneksel methodlar yerine sanki oradaymışçasına ürünlerimizi raf ve masa gibi yüzeylere sanal olarak yerleştiriyoruz.
In-Scene Advertising Demo
Rahatsız Etmez
Lorem ipsum dolor sit amet gravida congue in lorem imperdiet sit. Fringilla semper cursus volutpat mi.
Akılda Kalır
Lorem ipsum dolor sit amet gravida congue in lorem sit. Fringilla mattis semper cursus volutpat mi.
Ölçeklenebilir
Lorem ipsum dolor sit amet congue in lorem imperdiet sit. Fringilla mattis semper cursus volutpat mi.
Kanıtlanmış Sonuçlar
In-Scene Reklamlar
Alt Bantları Geride Bırakıyor!
As consumer preferences shift toward non-intrusive advertising, traditional methods face growing challenges. Instead of relying on skippable ads, brands are increasingly adopting In-Scene Media and Virtual Product Placement to naturally embed their presence within content.
Kantar's brand lift studies on In-Scene Media integrations show that this method significantly enhances brand awareness, recall, message association, and purchase intent.
Etkililik Araştırması
Kantar Brand Lift Study
In-Scene reklamların geleneksel reklam formatlarına göre marka farkındalığı, hatırlama ve satın alma niyeti üzerindeki etkisini ölçen kapsamlı araştırma.
Kantar Research 2024
Kullanıcı Deneyimi
Doğal İçerik Entegrasyonu
Tüketicilerin %78'i In-Scene reklamları içeriğin doğal bir parçası olarak algılıyor ve %64'ü bu formatı geleneksel reklamlara tercih ediyor.
Consumer Insights 2024
Frequently Asked Questions
Everything you want to know about In-Scene Advertising technology
Traditional ads interrupt content and distract viewers. In-Scene ads appear as a natural part of the content. According to Kantar research, In-Scene ads are 510% more memorable and provide 64% more brand differentiation compared to traditional formats.
It's suitable for FMCG, technology, cosmetics, food, automotive, finance, and many other sectors. Global brands like Mondelez, PepsiCo, P&G, and Renault have run successful campaigns with AdCubes. In-Scene ads can be used for any physical product or branded service.
No. Our 3D integrations are supervised by our professional team and completed without compromising the original quality and flow of the video. Our AdCubes 3D Technology guarantees that the cubes perfectly blend with the video in terms of lighting, perspective, and movement.
First integrations typically go live within 7-14 days of campaign start. New videos are regularly added throughout the campaign. Initial performance data becomes sufficient for meaningful analysis 2-3 weeks after the campaign starts.
Have more questions? We'd be happy to talk with you.
Contact Us